Marketing Manager job description

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These professionals have the direct responsibility for marketing, advertising and other promotional activities within a company. Marketing Managers receive very lucrative compensation for their duties. They get benefits such as insurance, health care, pension, and various allowances. These may include petrol, meal, and uniform allowance.
A Marketing Manager usually performs many of the following tasks:
• Conducting market research
• Interviewing and hiring staff
• Pricing products
• Developing promotion strategies
• Managing online advertising
• Networking with media professionals
• Negotiating advertising packages


• Understanding complex marketing information
• Being persuasive, specially to communicate instructions or present information
• Time and project management
• Analyzing problems and implementing innovative solutions
• Collaboration and team leading
• Being flexible
• Managing stress
• Organization and planning


A Bachelors Degree, MBA or Masters Degree in Marketing, Management, Journalism, Communication, English, Business Administration will help professionals to become successful Marketing Managers. Having a strong aptitude for marketing and sales is also highly recommended as this is the number one requirement of employers.

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