Marketing Executive job description

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Marketing Executives work in different environments. This may be within an office setting or in other locations such as conference rooms or outdoors locations. Their job is multifaceted and requires them to oversee different aspects of the marketing process. They might be at photo shoots, campaign launches, meeting at client locations, or visiting stakeholders and sponsors.
A Marketing Executive usually performs many of the following tasks:
• Assisting marketing managers
• Monitoring industry competitors
• Drafting marketing campaigns
• Researching trends in the market
• Networking with sponsors
• Entering data in mailing systems
• Participating in market campaigns
• Drafting press releases
• Organizing photo shoots
• Managing budgets


• Organization and planning
• Marketing
• Budgeting
• Being innovative, even when it comes to details
• Handling stress to remain confident, amenable and respectful at all times
• Making important decisions on a regular basis
• Communication and presentation
• Being professional
• Networking


Marketing and Business Management Degrees are required to become Marketing Executives. Graduates may have a Bachelors or Masters Degree in areas such as Communications, Journalism, Media, Design, Business Administration, Statistics, Economics, Advertising or Marketing. Marketing Executives must be able to become consistently successful in their working endeavors.

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